Marketing Manager Required at Majid Al Futtaim in Lebanon

About the job

Majid Al Futtaim Holding is the leading shopping mall, retail, communities, entertainment developer and operator in the Middle East, North Africa, and Central Asia regions. With over 48,000 people, revenues of over US$ 11 Billion, and operations in 18 countries. Some of the iconic brands we carry include Mall of the Emirates, Carrefour, All Saints, Lego, City Center, Abercrombie & Fitch, & Vox Cinemas. We believe in making Great Moments for Everyone, Every day.

Role Purpose

The Marketing Manager is responsible for developing and implementing Marketing & Communications strategies within the assigned Country, as well as measuring the effectiveness initiatives and campaigns. The role holder is also responsible for managing the end-to-end cycle of all customer experience touch points and implementing cross-functional initiatives to enhance the customer’s journey.

Role Details – Key Responsibilities And Accountabilities

 

• Lead and drive the development and implementation of Marketing & Communications within the assigned in line with the overall MarCom strategy
• Build a robust brand across all channels that understands its customers across the Country
• Develop MAFR brand communication strategy and plans for local country operations– while ensuring the alignment from key leaders and internal clients. Oversee execution of the plans, evaluates their success and report results.
• Ensure adherence MAFR communication plans with the communications strategy, plan, guidelines, policies & processes of Majid Al Futtaim.
• Engaging new and existing audiences on social media channels to ultimately drive awareness, engagement, acquisition and retention of customers through branded content, story-telling and content syndication
• Drive & support business decisions and MarCom strategy development within the assigned Country based on customer insights utilizing innovative assessment techniques
• Drive effective planning and implementation of loyalty programs across the Country
• Oversee the development of a process to monitor customer issues and feedback to better understand key concerns
• Oversee the implementation of customer satisfaction and experience surveys to help identify specific customer satisfaction driver
• Oversee and lead the execution of creative projects across the Country to ensure that designs deliver a consistent look and feel and are in line with the set brand guidelines
• Ensure regular store audits are conducted to ensure that branding guidelines are in place
• Drive the implementation and execution of Monetization and Marketing Operations strategies and campaigns within the assigned Country
• Streamline monetization and manage the end to end across all channels within the assigned Country
• Lead and drive the design and implementation of customer experience programs across the Country
• Oversee the identification and development of customer service management best practice

Minimum Qualifications/education

إقرأ أيضا:وظائف معلمين اردنيين في كبرى المدارس الاهلية و الدولية في السعودية

Personal Characteristics and Required Background:

 

• Bachelor’s Degree in Marketing , Business Administration, Commerce or relevant
• MBA in the same field advantage
• 4-6 years in a similar position
• 5+ years in retail business is preferred
• Strong analytical and technical skills
• Project management
• Strong communicator and presentation skills
• Excellent organizational and time management skills